As a results based local seo specialist, our experience in search engine marketing and social media work have shown us that there are a multitude of factors and elements that determine how your site would rank on Google and as your SEO partner it is our job to know and understand what they are and how to use them to rank you higher on google. But as an experienced Melbourne SEO Consultant our strategy is not always about getting more traffic, it is about getting relevant traffic. Because focusing on traffic that is hungry for what you have to offer is the way to maximize your return on investment (ROI).